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Museums and the Web

An annual conference exploring the social, cultural, design, technological, economic, and organizational issues of culture, science and heritage on-line.

Creating Your Social Media Strategy: A Workshop

Type: 

Workshop

Conference: 

MW2012

Tech Level: 

Basic

Date & Time: 

April 11, 2012 - 9:00am - 12:30pm

Location: 

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You will not receive registration confirmation by regular mail.

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Archives & Museum Informatics EIN: 77-0708617; GST / BN 887978914

Description

As cultural consumers spend more time on social media platforms, thorough and thoughtful institution-specific social media strategies have become a communications necessity. This workshop is designed to guide participants in developing actionable social media strategies for their respective organizations, building from industry case studies, peer best practices, and audience research. Featuring a mix of brief, informative presentations on social media trends and applications, as well as dynamic small-group roundtables, the workshop will provide participants with the opportunity to learn from industry professionals as well as from the collective experiences of peers.