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Interface content: it's not the size, but how you use it
Museums are increasingly looking for ways to connect to people on their own devices inside and outside of the museum space. Smartphones and tablets have helped drive the popular use of apps, traditional websites often don’t translate well to mobile devices, and increasingly, people are looking for a more immersive and creative online experience.
Mini-workshop:Drop-In Clinic for Building Better Mobile Projects, From Processes toOutcomes
The leaders of this workshop have worked across museums of every kind in theUS and the UK, helping client museums develop frameworks for technology,experience design, and content in mobile projects. This mini-workshop will runas a drop-in clinic; bring your mobile “aches and pains,” whether you’re part ofa mobile project team, or looking for insights into the process.
Mixing It Up: Developing and Implementing a Tagging System for a Content-Rich Website Which Uses Aggregated Content from Multiple Sources
Andrew Lewis, Victoria and Albert Museum, United Kingdom
Abstract
In 2009, the Victoria and Albert Museum website had a very large amount of in-depth content including museum content and user-generated features. This presented a challenge in connecting users with site content that they may not have been aware of. In January 2011, the Museum made live a beta version of its redesigned website which aimed to address this issue. The new site moved away from a hierarchical navigation model to a dynamic concept-driven one. This aimed to collect and present content relevant to the user's subject of interest. A central method in achieving this was the development of a tagging system to classify Web content so that it would aggregate as required. This paper looks at the reality of developing and implementing a bespoke tagging system that could be effective for users yet simple enough to use for staff who are not specialist classifiers. The human issues for staff in developing the system are discussed, with some early results and feedback from the early beta-testing period. It is hoped the paper will offer insight into what happens in practice when using tagging for real on a live website.
Keywords: tagging, content, staff, classification, management
The Trade in Digital: Partnerships and Collaboration in the Content Economy
Timothy Hart, Director Information, Multimedia and Technology, Museum Victoria, Australia
Abstract
In our massively connected world content is indeed king and museums if they take a close look, will find themselves, well placed to deliver highly sought after content to an ever expanding audience. Collaboration is emerging as the critical enabler in taking full advantage of the opportunities now available for the delivery of museum online content. Collaboration needs to be both internal and external. The number and quality of national data services now operating is making museum content available for researchers and the public in numbers and types unimaginable only a few years ago. The ground work is laid in most large museums to allow them to participate in providing access to the full range and wonder possible in museum generated content.
Keywords: collaboration, collections, content, data, partnerships, opportunity, economy, research, Australia
Launching the MFA Multimedia Guide: Lessons Learned
Jenna Fleming, Phil Getchell and Jesse Kochis, Museum of Fine Arts, Boston, USA
Abstract
In this paper, we share lessons learned from the MFA's transition from audio guide to multimedia guide in the fall of 2010. Learnings include prototyping and evaluation; device and equipment selection; content production and content management; and operational considerations.
Keywords: mobile, iPod, audio guide, content, multimedia
Enhancing Tour Guide Systems with Semantic Knowledge Management Platform
The rapid adoption of the Internet, mobile devices, smart phones, touch boards and social networks enable new methods for enhancing visitor experience in museums, galleries, thematic parks and cities through the use web and handheld device applications.


