Museums and the Web

An annual conference exploring the social, cultural, design, technological, economic, and organizational issues of culture, science and heritage on-line.

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Creating a Long-term Mobile Strategy: Is it possible?

Keywords: 
mobile
Keywords: 
smartphone
Keywords: 
iPhone apps
Abstract: 

Sure.  You can create a one-off iPhone app.  But what do you need to think about to create a long-term mobile strategy that works for your museum?
THE MOBILE LANDSCAPE
Since 2009, the sales of smartphone devices have increased nearly

Type: 
Exhibitor Briefing - discuss your product. Confirmed Exhibitors only
Authors: 

Augmented Storytelling: How to Create Interesting AR Tours in the Urban Realm

Keywords: 
augmented reality
Keywords: 
mobile tours
Keywords: 
Storytelling in urban Realm
Keywords: 
layar
Keywords: 
smartphone
Keywords: 
ARtours
Abstract: 

The newest AR technology on your smartphone (for example: Layar) makes it possible to take your museum collection out of the digital database and reposition it on all possible locations in the urban realm. The dialogue between the virtual artifact and the real place poses new demands on our storytelling: what kind of experiences do the small screens of the deployed mobile phones offer us?

Type: 
Workshop - full or half day